icon
-
Design
Sciencewerk Identity
Sciencewerk is a design studio based in Indonesia that creates visual identities for companies, organizations, and individuals. So it should only be fitting that their own brand identity reflected their work ethos. Less is more. Simplicity. Their visual branding makes…
Read More » -
Other
Permafrost Miniatures
Permafrost’s beautifully realised collection of miniature toys for kids is a pleasant feast for the eyes. Expertly crafted from birch wood, the attention to detail is meticulous and minimal, letting the grain of the wood and its rounded edges add to…
Read More » -
Art
Cars & Films
Jesús Prudencio produced this clean, uncluttered homage to some of films most iconic vehicles. Cars & Films is a minimalist celebration that favours straightforward design with the goal to focus our attention on where it needs to be: the cars.…
Read More » -
Design
3Five Media Branding
Graphic designer and art director Wiktor Malinowski was commissioned to create simple, minimalist, and scalable branding for 3Five Media, a post-production company based in Delft, Netherlands. The logo was inspired by the similarities in shape between the numbers 3 and 5…
Read More » -
Art
Iconic Movie Shoes
Who could forget Marty McFly’s awesome, futuristic Air Mags strapping themselves tightly to his feet in Back to the Future 2? Or Dorothy clicking her red ruby slippers together to return home to Kansas after a crazy, technicolour adventure? Another…
Read More » -
Design
Big Cartel’s New Logo
Big Cartel specializes in showcasing individual artists – “an army … coming together for the benefit of all — a creative revolution of sorts” – is how they define it. With this in mind, they set out to create a new…
Read More » -
Other
2030 Rolls Royce Eidolon
The 2030 Rolls Royce Eidolon by Ying Hern Pow is a conceptual luxury vehicle with autonomous capabilities that take interaction between driver and car to the next level. The futuristic, sleek design takes inspiration from a modern luxury yacht, replicating the design of both the…
Read More » -
Other
Ring Clock
mmminimal featured the exceptional Ring Clock all the way back in 2011 and since then its become one of our most popular articles. The good news is that the Ring Clock went into production recently. It’s always satisfying to see an original concept…
Read More » -
Design
Homepolish
Leo Porto designed this rebranding for interior design company Homepolish. He wanted to focus on the approachable and affordable character of the company and differentiate them from the “high end” competition. The mark is a geometric grid that outlines a simple…
Read More » -
Art
Firefox Brand Mascots
Designer Martijn Rijven was commissioned by Wolff Olins to explore and develop the illustrative Firefox OS brand for Mozilla. What’s impressive, in particular, is the expansive flourish of the tail; a firestorm of creative, intelligent branding that gives the iconic fox an almost mythic…
Read More » -
Art
Famous Guns
Pop culture is a compelling beast. With this in mind, Italian art director Federico Mauro was inspired to create an expansive catalog of famous guns – both historical and fictional – that have infiltrated our pop psyche. What would Dirty Harry be…
Read More »