The first question which arises when we mention Content Delivery Networks (CDNs) is: Why should I use a CDN? And let us tell you, there are plenty of reasons.
The main purpose of a Content Delivery Network (CDN) is to speed up content delivery for your global users. This will help your website get a better SEO ranking and also satisfied users, who’ll keep coming back. But enhancing the loading speed of your website isn’t the only benefit you’ll get if you opt for using a CDN.
When you compare it to the cost of bulk buy hosting services, opting for a Content Delivery Network to host your website might actually turn out an affordable and easy-to-scale option. A professional CDN service that can be used to host multiple sites, like the one offered at LaunchCDN shows significant results in customer satisfaction. These types of hosting options are perfect for people who are creating a PBN which makes using a CDN a better alternative to traditional web hosting. On top of that, statistics show that 41% of the top 10,000 websites rely on a CDN service.
But if you’re still not convinced, let us point out all the benefits of using a Content Delivery Network.
1. Fast Performance and Lower Latency
A CDN will improve your website speed while lowering the latency. According to Google’s web engineer, it’s best to use a CDN to serve static and dynamic content. This will serve the content faster to the user. CDNs reduce the frustrating loading time of your website for about 50%, and decrease the website latency by 73%.
2. SEO Benefits
With a ranking rule introduced in 2010, speed became a very important ranking factor: the faster the website, the higher the chances for moving up in the SERPs. For the sake of SEO, you should improve the speed of your website in any way possible. If your website loading time takes more than 2 seconds, you’re setting up your website for failure, as regardless of the quality content you’re serving your customers, some of them will be put off by the slow loading time and won’t even get to see it.
If you don’t know how to check the speed of your website, you can use this simple WebPage Test. This way you’ll find out whether you’ll need a CDN for Google to index your website faster.
3. Low Cost
Compared to the amazing benefit and profit which a CDN will bring to your website, their cost is really affordable. A CDN handles around 60% of your website’s bandwidth which reduces both the load and cost of the origin server. Your bandwidth can be reduced even more if you use some more advanced CDN features.
For instance, hotlink protection is one of them. By enabling hotlink protection, you will protect your website from others who might try to embed your assets on other websites. Blocking others from using images from your website is essential in preventing unnecessary costs.
4. Outperforming Traditional Web Hosts
Nowadays, traditional web hosts are unable to meet website requirements. They simply can’t keep up with the changes which concern the global target audience. CDNs hold an advantage over traditional web hosts, because multiple globally located servers play a big role in delivering content to worldwide users.
5. Scalability
The chances for scalability with minimal effort are way higher if you rely on a CDN. By using a CDN, the static content of your website is cached on other servers, which unloads the weight of the origin server. This way your origin server doesn’t have to work hard, and you will save a lot of resources.
6. Reliability
Website owners probably already know that there isn’t anything more frustrating than the moments when their website experiences downtime. But the good news is that a CDN can easily fix the problem of website downtime. The CDN’s architectural setup enables you to have guaranteed reliability. Whenever a user who makes a request for your website, they will be redirected to another server if the nearest to them happens to be down.
And we’re sure you can imagine how good of a thing it is that their requests are overtaken by several CDN servers, rather than having to rely on just one origin server.
7. Spikes in Traffic
When you create a website, you usually don’t think about its growth, but only hope for the best. However, not everything that happens online can be easily predicted. That’s the reason why you should always be prepared for spikes in traffic which might happen unexpectedly. If you decide that a CDN should be part of your “online story”, it will help you keep up with anything which might come of as unexpected.
8. Simple Integration
CDNs are easily integrated into most of platforms, such as WordPress, Joomla, and some frameworks such as Laravel and Zend Framework. That means that even if you’re new to the concept, a CDN won’t take much of your time and effort to set up – it can easily fit in with what you already have.
9. Security & DDos Protection
A CDN spells additional security. Since your users will mostly be served by the edge servers, a CDN can preserve your origin server from getting attacked – any DDoS attacks will be mitigated in the edge servers. Also, an advanced CDN will provide you with an SSL and a Secure Token. This means that everything between your edge servers and your origin server will be encrypted, providing extra security.
10. Better Conversion Rates
A CDN boosts your speed, and the boost in speed increases conversions in turn. This is closely tied to the user experience you provide to your customers. Around 75% of the users will leave your website if it takes more than 5 seconds to load and 46% of them will never return because your website has performed poorly.
These are just some of the benefits of Content Delivery Networks, and based on them we definitely recommend you start using a CDN as soon as possible. This way you’ll see how beneficial a CDN can be for your online business, providing some amazing results.
