Design

The Perfect Visual Identity for Anorak by Heydays Studio

I can’t quite get over how much I absolutely LOVE this identity and all the stationary tying it together created by the overly talented Heydays Studio.

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Anorak is a cre­ative agency devel­op­ing strate­gies and solu­tions for ad cam­paigns. They pride them­selves on being cre­atives first, work­ing close with their clients through­out their projects.

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An ener­getic green line divides every sur­face, cre­at­ing two equal sur­faces — Anorak and the client they’re work­ing with.

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The green line is used in a num­ber of ways, chal­leng­ing each sur­face. The busi­ness cards were edge painted on 800 g² duplexed paper stock, so the line goes between the two sides of the cards.

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